Buzz so big, I could probably sell a blank disc

That line explains it all. This dude has a hit single from a mixtape. "Best I Ever Had Video" word to Yeezy on the direction. When i first heard so far gone i knew from the get-go that this had that main stream appeal. IMO the joint with santigold and weezy > than all the other tracks of the mixtape. Diggin the Mighty Ducks reference.